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Cookie Policy

Learn how Ubmetrics uses cookies and similar tracking technologies to enhance your experience on our website.

Effective: November 21, 2025
Last Updated: November 21, 2025

Table of Contents

  • What Are Cookies?
  • How We Use Cookies
  • Types of Cookies We Use
  • Third-Party Cookies
  • Managing Cookies
  • Changes to This Policy

About This Cookie Policy

This Cookie Policy explains what cookies are, how we use them on the Ubmetrics website, and how you can control them. By using our website, you consent to our use of cookies in accordance with this policy.

1 What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide a better user experience.

Cookies typically contain two pieces of information: a unique identifier and some data. They help websites remember your preferences, understand how you use the site, and provide personalized content.

Types of Cookie Technologies

In addition to cookies, we may also use similar technologies such as:

  • Web Beacons: Small graphic images (also known as pixel tags) that allow us to count users who have visited certain pages
  • Local Storage: Technology that allows websites to store data locally on your browser
  • Session Storage: Similar to local storage but cleared when the browser is closed
  • Flash Cookies: Cookies stored using Adobe Flash technology

2 How We Use Cookies

Ubmetrics uses cookies to provide, protect, and improve our services. The cookies we use help us:

  • Keep you signed in to your account
  • Remember your preferences and settings
  • Understand how you use our website and services
  • Improve the performance and functionality of our services
  • Protect against fraud and security threats
  • Provide personalized content and recommendations
  • Deliver relevant advertising (if applicable)
  • Analyze website traffic and usage patterns

3 Types of Cookies We Use

1. Strictly Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and authentication. The website cannot function properly without these cookies.

  • Session Cookies: Keep you logged in during your visit
  • Security Cookies: Detect and prevent security threats
  • Authentication Cookies: Verify your identity when you sign in
  • CSRF Tokens: Protect against cross-site request forgery attacks

Duration: Session cookies are deleted when you close your browser. Others may persist for up to 1 year.

2. Performance and Analytics Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often and if users receive error messages. This helps us improve the website's performance and user experience.

  • Google Analytics: Tracks website usage and visitor behavior
  • Performance Monitoring: Monitors page load times and errors
  • Heat Maps: Shows where users click and scroll on pages

Duration: These cookies typically last between 1 day and 2 years.

3. Functionality Cookies

These cookies allow the website to remember choices you make (such as your language preference, region, or theme) and provide enhanced, more personalized features.

  • Preference Cookies: Remember your settings and choices
  • Language Cookies: Store your preferred language
  • Theme Cookies: Remember your dark/light mode preference
  • Layout Cookies: Remember your dashboard layout preferences

Duration: These cookies typically last between 30 days and 1 year.

4. Targeting and Advertising Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They also help limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns.

  • Google AdSense: We use Google AdSense to display advertisements. Google uses cookies to serve ads based on your prior visits to our website or other websites.
  • DoubleClick Cookie: Google's use of the DoubleClick cookie enables it and its partners to serve ads to you based on your visit to our sites and/or other sites on the Internet.
  • Retargeting Cookies: Show you relevant ads on other websites

Duration: These cookies typically last between 30 days and 1 year.

Note: You can opt out of personalized advertising by visiting Google Ad Settings.

4 Third-Party Cookies

In addition to our own cookies, we use various third-party services that may set cookies on your device. These services help us provide better functionality and analyze our website performance.

Third-Party Services We Use

Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics collects information anonymously and reports website trends without identifying individual visitors.

  • Learn more: Google Privacy Policy
  • Opt out: Google Analytics Opt-out

Payment Processors

We use third-party payment processors (like Stripe) to handle subscription payments. These services may set their own cookies to provide secure payment processing.

Content Delivery Networks (CDN)

We use CDNs to deliver static content faster. These services may set cookies to optimize content delivery based on your location.

Social Media Platforms

If you interact with social media features on our website (like share buttons), these platforms may set their own cookies.

Third-Party Privacy

Third-party services have their own privacy policies and cookie practices. We encourage you to review their policies to understand how they use cookies and protect your data.

5 Managing Your Cookie Preferences

Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically:

  • View which cookies are stored on your device
  • Delete cookies individually or all at once
  • Block third-party cookies
  • Block cookies from specific websites
  • Block all cookies (not recommended)
  • Delete all cookies when you close your browser

Browser-Specific Instructions

Google Chrome

Settings → Privacy and security → Cookies and other site data

Mozilla Firefox

Options → Privacy & Security → Cookies and Site Data

Safari

Preferences → Privacy → Cookies and website data

Microsoft Edge

Settings → Privacy, search, and services → Cookies and site permissions

Mobile Devices

For mobile devices, cookie settings are usually found in your browser's settings menu. The exact location varies by device and browser.

Important Notice

If you block or delete cookies, some features of our website may not work properly. Strictly necessary cookies cannot be disabled as they are essential for the website to function.

Do Not Track (DNT)

Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to have your online activity tracked. Currently, there is no industry standard for how to respond to DNT signals. We honor DNT signals where technically feasible.

6 Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. We will notify you of any material changes by:

  • Posting the updated policy on this page
  • Updating the "Last Updated" date at the top of this page
  • Sending you an email notification (for significant changes)

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.

Questions About Cookies?

If you have any questions about how we use cookies or this Cookie Policy, please feel free to contact us.

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